Pharell Williams latest solo album In My Mind wasn’t that bad, but not as ground-breaking as everything he did before, and so the feedback was a little bit disappointed. Back in the sudio with his companions from N.E.R.D., the crew produced the long awaited third album named Seeing Sounds. The contradictory title was inspired by a TV show about synaesthesia, a neurological disorder that causes people to experience sounds as colours or objects in their minds. And that’s what N.E.R.D. is all about.

The album brings back the band’s typical sound: pure energy and emotion combined with musical innovation. Pharell, Chad and Shay define themselves new with every single track. Variety and colorful ideas guaranteed. Whereas their first album In Search Of… was an imaginative, exploration of identities and their individual stories, Fly or Die reflected the sounds that influenced the group, Seeing Sounds grinds everything together and creates a tunes that blow up all borders and conventions.

The first track Time For Some Action is a bass-heavy low-rider that leads over to the infectious booty-bass single Everyone Nose an the choppy drum & bass like Spaz. Sooner Or Later has strong soul influences while Kill Joy is a pure riff-heavy rock song. And finally the fantastic Love Bomb which mixes rock and R’n'B styles with catchy Mariachi samples. Tracks of every flavour.

Sure, not everyone likes the same colors (wouldn’t it be a boring world out there?) and not everyone likes what N.E.R.D. creates but Seeing Sounds is really worth listening. Whether the album stands up to their previous ones or whether the new experiments are genious or mainstream, is another matter entirely. But bringing together all aspects of music (and business) and making people feel and see the fun behind building their sounds is something that lacks most artists out there.