The classic and often discussed PageRank isn’t the only factor that is used by search engines to evaluate links. There are many aspects involved in determine the value and some influence a link’s value more than others. Within the SEO community, there are 10 factors that are commonly regarded as important when talking about how search engines judge links. more »
Whenever the user hits the search button on Google, Bing or Yahoo, the search engine returns a bunch websites that fit the user’s search term. In order to determine these results, the search engine needs to scan through its datastore of billions of websites and do two things: find those results that are relevant for the user and his term and rank those pages by their perceived importance. more »
Search engine optimization (SEO) has become an important business for improving a websites performance and interaction with both, search engines and users. SEO is mostly about making some small improvements and modifications to certain parts of a website. Although these steps might seem like incremental tasks each, when they are combined, they can have noticeable advancement on both, the site’s user experience and the performance in organic search results. more »
Folksonomy, the long tail, wisdom of the masses, crowdsourcing, perpetual beta – these are just some web 2.0 buzzwords and concepts that build the foundation for modern web sites. But they are often unknown, misused or even exhausted. The following short descriptions try to glance over the meaning and their really important background. more »
With the release of Yahoo! Maps for ActionScript 3 it is now possible to use the maps API for your Flash and Flex applications. The component provides very handy classes for geocoding content, creating map overlays and using an advanced search. more »
What makes websites successfull? Doubtless it’s the content and functionality it provides to its users combined with some appealing design. But what is it that makes some websites so outstanding that almost everyone has heared about them? It’s the experience they offer. It’s how they come to live and are interpreted when they are handed over to the users. more »